Mums survey reveals they consume the most chocolate in the household
April 17, 2018 3:58 pm Leave your thoughtsMums survey reveals they consume the most chocolate in the household
Tag Archive: brands
How to get money off vouchers into the hands of mums?
June 20, 2017 9:25 am'Discount hacks’ and the online search for money-off vouchers have become part of the consumer process. But do mums like them? Do they use them? And are they important to them? Here, our latest research reveals all.
Try before you buy
June 15, 2017 10:50 amHow does the ‘try before you buy’ concept resonate with mums, in terms of both online and in-store shopping? Read on to find out as we share the findings from our latest research.
Mumbassador Interview: Corrie Rodgers
June 8, 2017 9:43 amNext up in our new series of interviews with our Talk to Mums Mumbassadors, we speak to 30-year-old Mumbassador Corrie... View Article
How does different media influence women’s shopping habits?
June 1, 2017 8:53 amHow do mums find out about new products before they shop? And which media influences their shopping habits the the most? Find out the answers to these questions, and more, in our latest research.
How are Women Shopping Habits Changing?
May 25, 2017 8:26 amOur latest research reveals that mums' shopping habits have changed substantially in the last 12 months. Read on to find out how...
The value of implementing a mouth to mouth marketing strategy
May 18, 2017 7:52 amFind out how you can accelerate and optimise the conversations you have with mums by using word-of-mouth marketing to increase your brand ROI by 200%.
Why peer to peer marketing is the best sampling method for your brand
May 16, 2017 9:36 amThere are over 11 different ways in which a brand can use sampling to reach new customers. The question is, which sampling method is best for you, your brand and your target audience? Here we explain each method with the aim of helping you, as a brand manager, improve your sampling results.
6 Tips for Targeting Stay-at-Home Mums
May 10, 2017 7:54 amTargeting stay-at-home mums is key to achieving marketing success. Here we share our top tips on how to target get on the right side of the stay-at-home mums in order to to grow and expand your business.
How to measure peer product sampling effectiveness and ROI
May 8, 2017 9:55 amIf you want to get your brand into the hands of thousands of new customers and increase your brand ROI, then peer to peer sampling is key, especially when it comes to targeting women
