How do mums find out about new products before they shop? And which media influences their shopping habits the the most? Find out the answers to these questions, and more, in our latest research.
There are over 11 different ways in which a brand can use sampling to reach new customers. The question is, which sampling method is best for you, your brand and your target audience? Here we explain each method with the aim of helping you, as a brand manager, improve your sampling results.